Beneficial Electrification and Customer Expectations

In this UtilityAI Insights video, recorded originally at 2020 Bidgely Engage Virtual, we hear from Patty Durand, President & CEO of the Smart Energy Consumer Collaborative (SECC), a nonprofit whose mission is to serve as a trusted source of information for stakeholders seeking a broad understanding of consumers' views and attitudes about energy technology and grid modernization. In this on-demand session, she shares the latest research on customer preferences and segmentation on beneficial electrification.